Practice realistic role-plays with an AI avatar.
Get the best out of your sales team with AI coaching
- Replace expensive, generic trainings with hyperrealistic scenarios you design yourself, tailored to your specific learning goals.
- Train safely and without limits until you master every sales conversation, from cold calls to closing deals.
- See exactly where you grow with personalized feedback that highlights your strengths and areas for improvement using concrete examples.

For which challenges do you use your AI Coach?
Sales
- Overcoming objections from prospects
- Negotiating deals
- Cold calling conversations
- Strengthening customer relationships
Leadership
- Giving feedback to team members
- Managing change conversations
- Improving performance
- Team-building conversations
HR
- Performance reviews
- Termination conversations
- Job interviews
- Mediating employee conflicts
Customer Service
- Handling customer complaints professionally
- De-escalating tense situations
- Conducting upselling conversations
- Persuading challenging customers
Design your own role play with our conversation builder
- Create custom scenarios based on your company’s unique context
- Train on organization-specific competencies
- Set your own learning goals

In een paar minuten jouw eigen AI-rollenspel

Ontwerp jouw scenario

Oefen & ontvang feedback
Design your own scenario with the help of our AI coach


Track your progress with your personal AI Coach
Every employee develops through a personal dashboard that provides insight into competencies, performance, and targeted feedback. The advantage? The AI sales coach is available 24/7 and translates these insights into concrete development actions that are scalable and objective.
At the same time, your organization gains insight into team and company-wide progress, enabling more focused sales and coaching programs aligned with your KPIs and organizational goals.
Why PractAIce?
Fully customizable
Actionable feedbacks
Realistic and scalable
Your privacy is our top priority

Frequently Asked Questions
When should I use PractAIce?
Whenever you need to prepare for or improve a challenging conversation, from a sales call to a performance review. Practicing beforehand makes you stronger.
What exactly is PractAIce?
PractAIce is an AI-powered platform that enables employees to practice their soft skills and job-specific competencies through realistic conversation simulations with avatars.It combines AI-driven feedback, custom scenarios, and behavioral insights to help people communicate and perform more effectively.
What types of conversations can I practice with PractAIce?
With PractAIce you can train virtually any type of conversation.You can practice customer interactions, feedback sessions, sales conversations, complaint handling, performance reviews, resistance conversations, and team meetings; both internally and externally.
What is the advantage of practicing with AI instead of a trainer?
You can practice in a highly realistic way, anytime and anywhere you want. No hiring costs, no waiting times. The AI is always available and provides direct, consistent feedback based on your actual behavior.